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Medialets, an advertising and analytics startup, bet big on the iPhone early, rolling out its universal SDK at the launch of the App Store two years ago. And the startup just launched a universal SDK that works with the iPad. And the company’s Apple-centric strategy has paid off; Medialets is one of the most widely [...]
Wed, April 7 2010 » Uncategorized » No Comments
Everybody hates their email inbox. I’ve begged entrepreneurs to fix the problem. So far, nothing.
A new service called Attention Auction isn’t going to fix that problem, either. But it’s a start.
People bid to get you to read their email. You find someone you want to contact, see how many other messages are in [...]
Mon, March 29 2010 » Uncategorized » No Comments
In its relentless push to turn YouTube into a profit center, Google is trying anything it can to pump more advertising into the billions of videos people watch on the site. Now it is automating the way that Flash overlay ads can be created and displayed on YouTube videos. Through the self-serve Display [...]
Wed, March 17 2010 » Uncategorized » No Comments
Mobile ad network Mobclix has made its first acquisition. The startup is buying up Heartbeat, a cloud-based SaaS that helps iPhone app developers manage and access sales data, crash reporting, ongoing hourly usage stats, reviews and rankings. The acquisition price was not disclosed.
Mobclix bought Heartbeat from app developer Enormego, which launched the software in [...]
Tue, March 2 2010 » Uncategorized » No Comments
