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With the iPad officially in the hands of consumers, mobile ad networks and platforms are rushing to create iPad specific ad formats. Medialets, Mobclix, and Greystripe have all created ad formats for the device. And AdMob is said to be releasing its iPad-specific SDK in the next few weeks. Mobile ad network Millennial Media is [...]
Wed, April 7 2010 » Uncategorized » No Comments
Omniture, acquired by Adobe for $1.8 billion last year, has expanded its partnership with Facebook. Together, the companies aim to provide marketers with solutions to optimize the enormously popular social network as an effective online marketing channel.
Initially, Omniture and Facebook will focus on the ability to automate Facebook media buying and access analytics that [...]
Wed, March 3 2010 » Uncategorized » No Comments
We’ve long been fans of Swivel, a service that lets users upload, manipulate, chart and share data. Our first post about them, in 2006, was titled Swivel Aims To Become The Internet Archive For Data. But with their newly launched groups feature, Swivel can now be the data archive and metrics dashboard for the enterprise, [...]
Tue, February 16 2010 » Uncategorized » No Comments
